News

Master Class by AutoFi
News

Improve your website clarity to improve sales

21st century showrooms are designed with customer comfort in mind. State-of-the-art service centers and waiting areas often feel more like high-end coffee shops than dealerships. The staff is trained and eager to provide customers with a great experience at every turn. Yet our websites provide a vastly inferior ordeal, littered […]

Master Class by AutoFi
News

Does your dealership need a digital retail vision?

We know that you’re busy, and taking time to consider abstract terms like vision and leadership seems daunting with so many other things to worry about. But when it comes to selling online, vision can make a significant difference to the bottom line. The best analogy is CRM. Let’s say, […]

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News

Lessons Learned: Going All-in on Digital Retailing Improves F&I

Over the past few months, you may have heard the digital retailing buzz. Some dealers wonder if it will impact F&I profits. In a recent article published in F&I and Showroom’s online magazine, Nick Waddell, general manager of Central Florida’s Peterson Toyota of Sarasota, believes that dealers succeed by creating a “measurable difference” in customer experience. Nick has been in the automotive business for nearly 25-years primarily under the Toyota brand. Having a background as a finance director, he became a general sales manager, setting monthly records and mentions the mentorship of great GM’s at Toyota.  

AutoFi_blog_SF_Cable_car
News

NADA2019 Show Attendees: Great Places to Visit While in San Francisco

On behalf of AutoFi, I’d like to extend a warm welcome to Our City by the Bay.

When I moved from Boston, I worked in the Financial District. After work, I’d typically walk five blocks to a parking garage. During this walk, I had an eerie feeling something was amiss. I couldn’t put my finger on it for months. I noticed clean streets, approachable outlooks, but people didn’t have movie star complexions. Aren’t Californians supposed to have beautiful tans?  I’ll get to that one in a bit.

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News, Product

Are You Scrambling Eggs When Customers Set Appointments?

A smooth in-store experience is paramount to successfully running with a digital retailing strategy. A smooth online experience should follow them when they show up to take delivery.
It’s go-time.
If everything is prepared and ready, the customer continues down their painless digital path. If they show up and everyone is scrambling, it further reinforces the negative stereotype that you’ve worked so hard with your digital process to distance yourself from.

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Ideas, News

Three Challenges Dealerships Face

How to Overcome Car Dealership Challenges For car dealerships, some challenges remain the same: competition, a haggling reputation, and attracting new customers. With the economy and technological innovations in constant flux, it can be difficult for business owners in all industries to keep up with changes and meet challenges head-on. […]